Dynamic brand, how identity changes in the contemporary era.
On Saturday 21st May at 11.00am, at the RUFA Pastificio Cerere headquarters, in Via degli Ausoni 7, the meeting Dynamic brand, how identity changes in the contemporary era will take place. An appointment to explore how to design brand identities in the contemporary era through truly integrated communication.
The Dynamic brand is a methodology designed by Emanuele Cappelli, taught in RUFA, which is now covered in a book published by Skira.
The meeting will be attended by:
Raffaele Simongini, Movie Critic and RUFA Professor of Cinema History
Emanuele Cappelli, Designer and RUFA Professor
Cappelli Identity Design
Cappelli Identity Design is a strategic marketing and design studio active worldwide. Thanks to a continuous dialogue between the Design and Strategic Units, the studio – active in Rome and Turin – develops multidisciplinary projects encompassing different communication codes to meet the needs of institutional and private customers across the national and international panorama such as Olivetti and its Historical Archive, Cinecittà , CIR Group, Emirates, Fondazione CRT, Fondazione TIM, Fondazione Adriano Olivetti, Gruppo Kering, Gruppo San Donato, Kyriba, Morrow Sodali, New York Tag, RUFA, Snam, Sogefi, Terna, TIM Sparkle.