Last weekend, between Rome and Milan, the Hackathon of the Plena Group took place, a 48-hour creative marathon featuring students from RUFA, Ferrari Fashion School, and SPD – Scuola Politecnica di Design.
An event that put their talent to the test, challenging their ability to work in teams and transform ideas into concrete communication campaigns designed for all the Schools of the Plena Group, which includes Campus CIELS, Ferrari Fashion School, RUFA, SPD – Scuola Politecnica di Design, and Saint Louis College of Music.
The Hackathon kicked off with the presentation of creative concepts by the students, who then worked in multidisciplinary teams to develop and refine their projects. A unique opportunity to face a real professional challenge, characterized by the presence of a client, a deadline, and a clear objective to achieve.
Through brainstorming sessions, targeted strategies, and an intense phase of creative development, students brought innovative projects to life, demonstrating great commitment and passion. The competition concluded with the selection of a winning proposal for each of the Plena Group Schools, rewarding the talent and strategic vision of the best teams.
In addition to the prestigious recognition, the winners will be awarded a scholarship to support their educational journey, providing a tangible incentive to continue their professional and academic growth.
A heartfelt thank you to all the students who participated with enthusiasm and dedication, stepping up to the challenge and contributing to making the Hackathon a highly valuable educational event. A special thanks also goes to the faculty, staff, and the ACNE agency, who guided and supported the students throughout this journey, offering valuable insights and advice. Their contribution was essential in turning this experience into a concrete and engaging learning opportunity.
